Elkay
Smartwell Countertop
Client
Elkay
Elkay Manufacturing has been making innovative products and providing exceptional customer care for over 100 years. This family owned business started in 1920 by making residential butler and pantry sinks. Today they have expanded their lineup to include faucets, foodservice fixtures, water delivery products and architectural millwork in addition to world-class sinks. They are America’s No. 1 selling kitchen sink company.
Our Task
With Elkay’s success of the floor standing Smartwell, Elkay wanted to expand the Smartwell collection. With our knowledge of the original unit, Gyre9 was tasked to take the Smartwell technology and bring it to a countertop offering. This benefits offices with limited floor space but with maximum countertop space. The idea was to create a minimal yet impactful design to not only have the system appear inviting but to also have it be a conversation starter. We were able to achieve the next level of healthy, natural flavored still and carbonated water beverage system to any work place.
Skills Involved
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